As we await a potential recession with live event costs increasing by the day, many clients are asking us to help strategize ways to ensure their events are still profitable. It’s a problem troubling over 90% of B2B event organizers this year. One way we’ve done this...
Can you believe that we’re already halfway through Q2? Since we’ve checked off the first quarter, today we want to talk about what trends we’re seeing as hybrid continues to dominate the event scene. Now, we knew hybrid would be a popular option this year as clients...
We’ve had many teams come to us recently asking what they can do to give their employees a little respite this summer. Today, companies are struggling immensely with turnover attributed to “The Great Resignation” that's affecting all industries. As a result, people...
When you look at your marketing campaigns and your sales tactics for your business, what are they guided by? They’re all centered around your unique value proposition for your customer, right? What makes you better than your competition, what problems you’re going to...
Have you been back out on the road again recently? If so, you aren’t alone. Nearly 75% of people are ready to book travel in 2022, so in-person events are no longer out of the question! But when you get back to business, events can’t look the same as before. While...
Once you decide you’re going to host an event, we always recommend that the first thing you do is take a look at the budget. Before you delve into all the nitty-gritty planning details, you want to make sure you have enough capital to produce an event at the caliber...
Tech is challenging whether you’re hosting your first virtual event or your one-hundredth virtual event. If you’re not a trained A/V technician or a software guru, it will take years to master the intricacies of the digital world, especially if you’re an event planner...
