by Eventistry by Alecia | Aug 15, 2022 | Articles, Live Events, Sponsorship
After years apart, live events are now back on the scene. The most recent NorthStar Meetings Group Pulse Survey from June uncovered that 70% of planners are producing their next live event within the next four months, and 75% haven’t had to change or postpone an event...
by Eventistry by Alecia | Aug 8, 2022 | Articles, Event Marketing, Live Events
We’re living in a world that is so information-driven that if you’re not leveraging your event content post-event, you’re missing out. Events are content generation hubs. You can capture more useful content during the duration of your event than weeks of pumping out...
by Eventistry by Alecia | Jul 18, 2022 | Articles, Hybrid Events, Live Events, Sponsorship, Virtual Events
We’ve just spent 2+ years experimenting with and leveraging cutting-edge technology for virtual events. So, now that we’re back on the show floor, how are you incorporating that digital-first approach into your planning? Because if you aren’t, your events likely won’t...
by Eventistry by Alecia | Jul 4, 2022 | Articles, Event Marketing, Hybrid Events, Live Events, Sponsorship, Virtual Events
With the rise of social media, it’s no secret that how we’re able to market our products, services, and events has changed. But many don’t realize the impact that influencer marketing can have on their event success. Did you know that nearly half of internet users...
by Eventistry by Alecia | Jun 20, 2022 | Articles, Event Marketing, Hybrid Events, Live Events, Sponsorship
While events are coming back, it’s more slowly than surely in many cases. As a result, you can’t expect to have the same attendance goals as in 2019 or earlier. Even huge events that nearly market themselves are struggling with attendance this year. For example, SXSW...
