by Eventistry by Alecia | Jun 6, 2022 | Articles, Event Marketing, Hybrid Events, Live Events, Virtual Events
Our world has undergone many changes in the past decade. One of the most important is the need for acceptance, empathy, and inclusivity! This should extend to your event strategy as well. But it should not be a simple checklist. It must be intentional, well thought...
by Eventistry by Alecia | Apr 25, 2022 | Articles, Hybrid Events, Live Events, Virtual Events
When you look at your marketing campaigns and your sales tactics for your business, what are they guided by? They’re all centered around your unique value proposition for your customer, right? What makes you better than your competition, what problems you’re going to...
by Eventistry by Alecia | Mar 21, 2022 | Articles, Hybrid Events, Live Events, Virtual Events
Gamification is a mysterious word as it can mean about a million and one different things. But in the event world, event gamification means activations at your event that have game-like features for your attendees to interact with. It could be a scavenger hunt on-site...
by Eventistry by Alecia | Mar 14, 2022 | Articles, Event Planning, Event Strategy, The Event Experience, Trending
Are your events costing you more than they’re making? Perhaps that was the point, but you’re not seeing the benefit in terms of new relationships either. If you’re struggling to see an impact from your events—whether in the form of a bottom-line increase or greater,...
by Eventistry by Alecia | Mar 7, 2022 | Articles, Event Marketing, Event Planning, Event Strategy
Events aren’t just a fun way to celebrate. They’re huge revenue drivers and big connection makers. In a day and age where many marketers use up to half their marketing budgets to organize events, it’s key that you understand how to leverage those events for business...
