by Alecia May | Nov 13, 2018 | Business|Events|How Tos, Business|Events|How Tos|Marketing, Event Planning, Event Strategy, Events|How Tos|Sponsorship
According to the U.S. Bureau of Labor and Statistics, Event Planning is an occupation that has continued to grow since 2012 at a rate much higher than the national average choice of occupation. That means more people want to do what you do. That’s exciting...
by Alecia May | Nov 5, 2018 | Business, Event Planning, Event Strategy, How Tos
The event industry grows by over 1,000 new planners each year. And for every new-comer, there are new ideas, new perspectives, and a new approach. One thing that I have found holds true whether you’ve been creating events or managing an event team for a decade...
by Alecia May | Sep 26, 2018 | Articles|Business|Events|Marketing, Event Planning, Event Strategy, Events|How Tos|Marketing|Social Media, Marketing, Social Media, Webinar
Event marketing is often focused on getting butts into seats and selling out event tickets ASAP. It’s important to have a good turnout the night of an event, but what’s the good in having a bunch of attendees who will forget all about your brand once the...
by Alecia May | Jul 24, 2018 | Articles, Articles|Business|Events|Marketing, blog, Business|Events|How Tos, Event Planning
“It’s all about the benjamins baby”! Well, not always…but it can be! I’ve worked with influencers and brands to create impactful events. Some want to know how many new customers they can reach to expand their influence, others just want to talk money. And...
by Alecia May | Jul 9, 2018 | Event Planning, Events|How Tos|Marketing|Social Media, How Tos
Hosting an event is among the most impactful ways to represent your brand, organization, or business. But, this impact can quickly fade if you think the event is over once the lights go out. The days and weeks that follow your event is, in fact, the most crucial time....
by Alecia May | May 4, 2018 | Articles|blog|Events|How Tos|Speaking, Business|Events|How Tos, Event Planning, Sponsorship
An event sponsor provides a large portion of resources and momentum necessary for creating a successful and potentially profitable event. Event sponsors do more than finance. The right sponsor will elevate the authority of your brand and message of the event. But...