How to Reach Your Target Audience for your Event

How to Reach Your Target Audience for your Event

Your business model is developed, your products are refined, and your next event is in the works. Now, it's time to sell!  Marketing tends to scare the shit out of almost every entrepreneur, because we all know, regardless of how great your business or product is- you...

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The Secret to Event Marketing

I have the secret to event marketing. Some people may look at me thinking, "Ok, Alecia. This seems a little too fluffy for me" or "Yeah right!". I do know what I know from helping hundreds of companies and entrepreneurs market their event, and it really falls into one...

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How A Kickass Strategy Will Make Your Next Event

One of the first things I do with any potential client is find out more about their event and their intentions. Usually they respond with the usual suspects of wanting to create more awareness or making a profit but these generic answers don’t really tell you much....

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My Top 3 Social Media Tips

Anyone who has worked with me or been following me for long enough knows that I will always emphasize the importance of social media when it comes to marketing your events, so I've compiled my top 3 social media tips.   You may not use it personally (and that’s...

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How to Use Social Media To Promote Your Event

“Social media is not just a spoke on the wheel of marketing. It’s becoming the way entire bicycles are built.” - Ryan Lilly   It’s 2017. If you're serious about selling out events and changing the lives of as many people as possible, then love it or hate it, you...

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3 Tips to Overcome Fear of Hosting your First Event

I hear this a lot. It’s not easy putting yourself in the mindset of creating, planning, marketing and hosting your event. Imagine everything that goes into planning the event.   The name of your event, the date, the location, what the agenda consists of, gift...

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The 7 Best Locations For Events In The US

It’s all about location, location, location.   One of the most important parts of an Event Planner’s job is finding the perfect place for your event. Honestly, this can be make or break because one of the key aspects of any successful event is the vibe that you...

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