Behind the Scenes Strategy of a Profitable Event

Behind the Scenes Strategy of a Profitable Event

Every year you evaluate your business goals and ask yourself —what more can I do? Is this the year you’d like to build brand trust, create exposure and expand your influence? Hosting an event sets you apart from the competition. Live events make multi-level strides in...

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The Ultimate Guide to Being a Competitive Event Planner

According to the U.S. Bureau of Labor and Statistics, Event Planning is an occupation that has continued to grow since 2012 at a rate much higher than the national average choice of occupation. That means more people want to do what you do. That's exciting because...

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Top 4 Tools to Help Master Your Event Business

The event industry grows by over 1,000 new planners each year. And for every new-comer, there are new ideas, new perspectives, and a new approach. One thing that I have found holds true whether you've been creating events or managing an event team for a decade or for...

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Event Marketing Strategies that Will Grow Your Following

Event marketing is often focused on getting butts into seats and selling out event tickets ASAP. It's important to have a good turnout the night of an event, but what's the good in having a bunch of attendees who will forget all about your brand once the nights over?...

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The Power of Emotional Intelligence in the World of Business

Emotional intelligence was introduced to the world of business when it became apparent that entrepreneurs with an average IQ outperform those with a high IQ. Emotional intelligence really flipped the script on business people who relied heavily on their degrees to...

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